{"id":384,"date":"2026-01-21T21:23:05","date_gmt":"2026-01-21T13:23:05","guid":{"rendered":"http:\/\/www.wweishang.com\/?p=384"},"modified":"2026-01-21T21:24:05","modified_gmt":"2026-01-21T13:24:05","slug":"geo%e6%90%9c%e7%b4%a2%e4%bc%98%e5%8c%96%ef%bc%9a%e9%87%8d%e8%a6%81%e6%8f%90%e9%86%92","status":"publish","type":"post","link":"https:\/\/www.wweishang.com\/index.php\/2026\/01\/21\/geo%e6%90%9c%e7%b4%a2%e4%bc%98%e5%8c%96%ef%bc%9a%e9%87%8d%e8%a6%81%e6%8f%90%e9%86%92\/","title":{"rendered":"GEO\u641c\u7d22\u4f18\u5316\uff1a\t\u91cd\u8981\u63d0\u9192"},"content":{"rendered":"<hr>\n<h3 id=\"\">\u6587\u7ae0\u5927\u7eb2<\/h3>\n<hr>\n<h1 id=\"geo\">GEO\u641c\u7d22\u4f18\u5316\uff1a\u5173\u952e\u63d0\u793a\u4e0e\u7b56\u7565\u89e3\u6790<\/h1>\n<h2 id=\"geo-1\">\u4e00\u3001 GEO\u641c\u7d22\u4f18\u5316\u7a76\u7adf\u662f\u4ec0\u4e48\uff1f<\/h2>\n<h3 id=\"11geo\">1.1 GEO\u641c\u7d22\u7684\u5b9a\u4e49<\/h3>\n<h4 id=\"111\">1.1.1 \u672c\u5730\u5316\u641c\u7d22\u7684\u5d1b\u8d77<\/h4>\n<h4 id=\"112\">1.1.2 \u7528\u6237\u610f\u56fe\u7684\u53d8\u5316<\/h4>\n<h3 id=\"12geo\">1.2 \u4e3a\u4ec0\u4e48GEO\u641c\u7d22\u5982\u6b64\u91cd\u8981\uff1f<\/h3>\n<h4 id=\"121\">1.2.1 \u63d0\u5347\u672c\u5730\u66dd\u5149\u5ea6<\/h4>\n<h4 id=\"122\">1.2.2 \u5438\u5f15\u7cbe\u51c6\u6f5c\u5728\u5ba2\u6237<\/h4>\n<h4 id=\"123\">1.2.3 \u9a71\u52a8\u7ebf\u4e0b\u8f6c\u5316<\/h4>\n<h2 id=\"geo-2\">\u4e8c\u3001 GEO\u641c\u7d22\u4f18\u5316\u7684\u6838\u5fc3\u8981\u7d20<\/h2>\n<h3 id=\"21googlemybusinessgmb\">2.1 Google My Business (GMB) \u7684\u9ec4\u91d1\u6cd5\u5219<\/h3>\n<h4 id=\"211\">2.1.1 \u5b8c\u5584\u4fe1\u606f\uff0c\u7cbe\u51c6\u5b9a\u4f4d<\/h4>\n<h4 id=\"212\">2.1.2 \u4f18\u8d28\u5185\u5bb9\uff0c\u6301\u7eed\u66f4\u65b0<\/h4>\n<h4 id=\"213\">2.1.3 \u79ef\u6781\u4e92\u52a8\uff0c\u7ba1\u7406\u8bc4\u4ef7<\/h4>\n<h3 id=\"22\">2.2 \u672c\u5730\u5316\u5173\u952e\u8bcd\u7b56\u7565<\/h3>\n<h4 id=\"221\">2.2.1 \u6316\u6398\u201c\u57ce\u5e02 \u670d\u52a1\/\u4ea7\u54c1\u201d\u7ec4\u5408<\/h4>\n<h4 id=\"222\">2.2.2 \u5173\u6ce8\u957f\u5c3e\u5173\u952e\u8bcd<\/h4>\n<h4 id=\"223\">2.2.3 \u6574\u5408\u7528\u6237\u641c\u7d22\u4e60\u60ef<\/h4>\n<h3 id=\"23citations\">2.3 \u5efa\u7acb\u672c\u5730\u5f15\u7528\uff08Citations\uff09<\/h3>\n<h4 id=\"231\">2.3.1 \u4fdd\u6301\u4fe1\u606f\u4e00\u81f4\u6027<\/h4>\n<h4 id=\"232\">2.3.2 \u9009\u62e9\u6743\u5a01\u672c\u5730\u76ee\u5f55<\/h4>\n<h4 id=\"233nap\">2.3.3 \u89c4\u8303\u5316\u547d\u540d\u3001\u5730\u5740\u3001\u7535\u8bdd (NAP)<\/h4>\n<h3 id=\"24\">2.4 \u79fb\u52a8\u7aef\u4f18\u5316\uff1a\u4e0d\u5bb9\u5ffd\u89c6\u7684\u6218\u573a<\/h3>\n<h4 id=\"241\">2.4.1 \u54cd\u5e94\u5f0f\u8bbe\u8ba1\uff0c\u65e0\u7f1d\u4f53\u9a8c<\/h4>\n<h4 id=\"242\">2.4.2 \u52a0\u8f7d\u901f\u5ea6\uff0c\u51b3\u5b9a\u751f\u6b7b<\/h4>\n<h4 id=\"243\">2.4.3 \u672c\u5730\u5316\u5730\u56fe\u6574\u5408<\/h4>\n<h2 id=\"geo-3\">\u4e09\u3001 GEO\u641c\u7d22\u4f18\u5316\u7684\u8fdb\u9636\u6280\u5de7<\/h2>\n<h3 id=\"31\">3.1 \u672c\u5730\u5185\u5bb9\u8425\u9500<\/h3>\n<h4 id=\"311\">3.1.1 \u64b0\u5199\u672c\u5730\u5316\u535a\u5ba2\u548c\u65b0\u95fb<\/h4>\n<h4 id=\"312\">3.1.2 \u5236\u4f5c\u672c\u5730\u5316\u89c6\u9891\u5185\u5bb9<\/h4>\n<h4 id=\"313\">3.1.3 \u4e3e\u529e\u6216\u53c2\u4e0e\u672c\u5730\u6d3b\u52a8<\/h4>\n<h3 id=\"32\">3.2 \u7528\u6237\u8bc4\u4ef7\u7ba1\u7406\u4e0e\u4e92\u52a8<\/h3>\n<h4 id=\"321\">3.2.1 \u9f13\u52b1\u7528\u6237\u7559\u4e0b\u597d\u8bc4<\/h4>\n<h4 id=\"322\">3.2.2 \u4e13\u4e1a\u56de\u5e94\u8d1f\u9762\u8bc4\u4ef7<\/h4>\n<h4 id=\"323\">3.2.3 \u5c06\u8bc4\u4ef7\u8f6c\u5316\u4e3a\u4fe1\u4efb<\/h4>\n<h3 id=\"33\">3.3 \u672c\u5730\u94fe\u63a5\u5efa\u8bbe<\/h3>\n<h4 id=\"331\">3.3.1 \u4e0e\u672c\u5730\u4f01\u4e1a\u5408\u4f5c\u4e92\u94fe<\/h4>\n<h4 id=\"332\">3.3.2 \u53c2\u4e0e\u672c\u5730\u793e\u533a\u9879\u76ee<\/h4>\n<h4 id=\"333\">3.3.3 \u83b7\u53d6\u672c\u5730\u5a92\u4f53\u62a5\u9053<\/h4>\n<h2 id=\"geo-4\">\u56db\u3001 \u5e38\u89c1GEO\u641c\u7d22\u4f18\u5316\u8bef\u533a\u53ca\u89c4\u907f<\/h2>\n<h3 id=\"41\">4.1 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GEO\u641c\u7d22\u7684\u5b9a\u4e49<\/h3>\n<p>\u7b80\u5355\u6765\u8bf4\uff0cGEO\u641c\u7d22\u5c31\u662f\u6307\u7528\u6237\u5728\u641c\u7d22\u5f15\u64ce\u4e2d\u8f93\u5165\u5e26\u6709\u5730\u7406\u4f4d\u7f6e\u610f\u56fe\u7684\u67e5\u8be2\u3002\u6bd4\u5982\uff0c\u201c\u5317\u4eac\u671d\u9633\u533a\u610f\u5927\u5229\u9910\u5385\u201d\u3001\u201c\u4e0a\u6d77\u6d66\u4e1c\u65b0\u533a\u5f8b\u5e08\u4e8b\u52a1\u6240\u201d\u7b49\u7b49\u3002\u8fd9\u79cd\u641c\u7d22\u884c\u4e3a\u7684\u6838\u5fc3\uff0c\u5c31\u662f\u7528\u6237\u60f3\u8981\u627e\u5230\u79bb\u81ea\u5df1\u8fd1\u7684\u3001\u80fd\u89e3\u51b3\u5f53\u524d\u9700\u6c42\u7684\u672c\u5730\u5546\u5bb6\u6216\u670d\u52a1\u3002<\/p>\n<h4 id=\"111-1\">1.1.1 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id=\"21googlemybusinessgmb-1\">2.1 Google My Business (GMB) \u7684\u9ec4\u91d1\u6cd5\u5219<\/h3>\n<p>\u5982\u679c\u4f60\u505a\u7684\u662f\u9762\u5411\u5168\u7403\u7528\u6237\u7684\u751f\u610f\uff0c\u6216\u8005\u4f60\u7684\u5ba2\u6237\u4f1a\u7528Google\u641c\u7d22\uff0c\u90a3\u4e48Google My Business\uff08\u73b0\u5728\u53ebGoogle Business Profile\uff0c\u4f46\u5927\u5bb6\u8fd8\u662f\u4e60\u60ef\u53ebGMB\uff09\u5c31\u662f\u4f60\u7684\u201c\u5730\u76d8\u201d\u3002\u5b83\u7b80\u76f4\u662fGEO\u641c\u7d22\u4f18\u5316\u7684\u201c\u5175\u5bb6\u5fc5\u4e89\u4e4b\u5730\u201d\u3002<\/p>\n<h4 id=\"211-1\">2.1.1 \u5b8c\u5584\u4fe1\u606f\uff0c\u7cbe\u51c6\u5b9a\u4f4d<\/h4>\n<p>\u60f3\u60f3\u770b\uff0c\u7528\u6237\u641c\u7d22\u201cXX\u533a\u642c\u5bb6\u516c\u53f8\u201d\uff0c\u5982\u679c\u4f60\u7684GMB\u4fe1\u606f\u91cc\uff0c\u5730\u5740\u6a21\u7cca\u4e0d\u6e05\uff0c\u670d\u52a1\u8303\u56f4\u53ea\u5199\u201c\u5468\u8fb9\u201d\uff0c\u90a3\u7528\u6237\u600e\u4e48\u627e\u5230\u4f60\uff1f\u6240\u4ee5\uff0c\u52a1\u5fc5\u586b\u5199\u5b8c\u6574\u7684\u516c\u53f8\u540d\u79f0\u3001\u51c6\u786e\u7684\u5730\u5740\u3001\u8be6\u7ec6\u7684\u8425\u4e1a\u65f6\u95f4\u3001\u8054\u7cfb\u7535\u8bdd\uff0c\u751a\u81f3\u53ef\u4ee5\u6dfb\u52a0\u505c\u8f66\u4fe1\u606f\u3001Wi-Fi\u5bc6\u7801\u7b49\u3002\u8d8a\u8be6\u7ec6\uff0c\u641c\u7d22\u5f15\u64ce\u8d8a\u89c9\u5f97\u4f60\u4e13\u4e1a\u3001\u53ef\u9760\u3002<\/p>\n<h4 id=\"212-1\">2.1.2 \u4f18\u8d28\u5185\u5bb9\uff0c\u6301\u7eed\u66f4\u65b0<\/h4>\n<p>GMB\u4e0d\u53ea\u662f\u4e00\u4e2a\u4fe1\u606f\u5217\u8868\uff0c\u5b83\u8fd8\u662f\u4e00\u4e2a\u5185\u5bb9\u53d1\u5e03\u5e73\u53f0\u3002\u5b9a\u671f\u53d1\u5e03\u4f60\u7684\u6700\u65b0\u4ea7\u54c1\u3001\u670d\u52a1\u3001\u4f18\u60e0\u6d3b\u52a8\uff0c\u4e0a\u4f20\u9ad8\u8d28\u91cf\u7684\u56fe\u7247\u548c\u89c6\u9891\u3002\u8fd9\u4e0d\u4ec5\u80fd\u5438\u5f15\u7528\u6237\u7684\u773c\u7403\uff0c\u8fd8\u80fd\u544a\u8bc9\u641c\u7d22\u5f15\u64ce\u2014\u2014\u4f60\u7684\u4e1a\u52a1\u5f88\u6d3b\u8dc3\uff0c\u7528\u6237\u5f88\u559c\u6b22\u3002<\/p>\n<h4 id=\"213-1\">2.1.3 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\u670d\u52a1\/\u4ea7\u54c1\u201d\u7ec4\u5408<\/h4>\n<p>\u8fd9\u662f\u6700\u57fa\u672c\u4e5f\u662f\u6700\u6709\u6548\u7684\u672c\u5730\u5316\u5173\u952e\u8bcd\u3002\u6bd4\u5982\u201c\u6df1\u5733SEO\u516c\u53f8\u201d\u3001\u201c\u4e0a\u6d77\u6d66\u4e1c\u86cb\u7cd5\u5e97\u201d\u3001\u201c\u5e7f\u5dde\u5929\u6cb3\u642c\u5bb6\u201d\u3002\u7528\u6237\u641c\u7d22\u65f6\uff0c\u5f88\u53ef\u80fd\u76f4\u63a5\u5c31\u7528\u8fd9\u6837\u7684\u7ec4\u5408\u3002<\/p>\n<h4 id=\"222-1\">2.2.2 \u5173\u6ce8\u957f\u5c3e\u5173\u952e\u8bcd<\/h4>\n<p>\u6709\u65f6\u5019\uff0c\u7528\u6237\u7684\u9700\u6c42\u4f1a\u66f4\u5177\u4f53\u3002\u6bd4\u5982\u201c\u9002\u5408\u513f\u7ae5\u751f\u65e5\u6d3e\u5bf9\u7684\u4e0a\u6d77\u5f90\u6c47\u533a\u86cb\u7cd5\u5e97\u201d\u3001\u201c24\u5c0f\u65f6\u54cd\u5e94\u7684\u5317\u4eac\u6d77\u6dc0\u533a\u5f00\u9501\u5e08\u5085\u201d\u3002\u8fd9\u4e9b\u957f\u5c3e\u5173\u952e\u8bcd\u867d\u7136\u641c\u7d22\u91cf\u53ef\u80fd\u4e0d\u5927\uff0c\u4f46\u8f6c\u5316\u7387\u901a\u5e38\u5f88\u9ad8\u3002<\/p>\n<h4 id=\"223-1\">2.2.3 \u6574\u5408\u7528\u6237\u641c\u7d22\u4e60\u60ef<\/h4>\n<p>\u591a\u7ad9\u5728\u7528\u6237\u7684\u89d2\u5ea6\u60f3\u60f3\uff0c\u4ed6\u4eec\u4f1a\u600e\u4e48\u95ee\uff1f\u662f\u201c\u6211\u9700\u8981\u4e00\u4e2a\u597d\u5f8b\u5e08\u201d\u8fd8\u662f\u201c\u5317\u4eac\u6d77\u6dc0\u533a\u64c5\u957f\u5408\u540c\u7ea0\u7eb7\u7684\u5f8b\u5e08\u201d\uff1f\u901a\u8fc7\u5206\u6790\u7528\u6237\u8bc4\u8bba\u3001\u8bba\u575b\u8ba8\u8bba\uff0c\u4f60\u80fd\u627e\u5230\u4ed6\u4eec\u771f\u5b9e\u7684\u8bed\u8a00\u4e60\u60ef\uff0c\u5e76\u5c06\u5176\u878d\u5165\u4f60\u7684\u5173\u952e\u8bcd\u7b56\u7565\u3002<\/p>\n<h3 id=\"23citations-1\">2.3 \u5efa\u7acb\u672c\u5730\u5f15\u7528\uff08Citations\uff09<\/h3>\n<p>\u672c\u5730\u5f15\u7528\uff0c\u7b80\u5355\u7406\u89e3\u5c31\u662f\u4f60\u7684\u516c\u53f8\u4fe1\u606f\uff08\u540d\u79f0\u3001\u5730\u5740\u3001\u7535\u8bdd\u2014\u2014NAP\uff09\u5728\u4e92\u8054\u7f51\u4e0a\u88ab\u63d0\u53ca\u548c\u6536\u5f55\u7684\u5730\u65b9\u3002\u6bd4\u5982\u672c\u5730\u9ec4\u9875\u3001\u884c\u4e1a\u76ee\u5f55\u3001\u70b9\u8bc4\u7f51\u7ad9\u7b49\u3002<\/p>\n<h4 id=\"231-1\">2.3.1 \u4fdd\u6301\u4fe1\u606f\u4e00\u81f4\u6027<\/h4>\n<p>\u8fd9\u662f\u6700\u6700\u5173\u952e\u7684\u4e00\u70b9\uff01\u4f60\u7684\u516c\u53f8\u540d\u79f0\u3001\u5730\u5740\u3001\u7535\u8bdd\uff0c\u5728\u4efb\u4f55\u5730\u65b9\u90fd\u5fc5\u987b\u4fdd\u6301\u4e00\u81f4\u3002\u54ea\u6015\u662f\u7ec6\u5fae\u7684\u5dee\u522b\uff0c\u6bd4\u5982\u201c\u8def\u201d\u548c\u201c\u9053\u201d\uff0c\u201c\u5927\u53a6\u201d\u548c\u201c\u5199\u5b57\u697c\u201d\uff0c\u90fd\u53ef\u80fd\u8ba9\u641c\u7d22\u5f15\u64ce\u611f\u5230\u56f0\u60d1\uff0c\u4ece\u800c\u964d\u4f4e\u4f60\u7684\u6392\u540d\u3002<\/p>\n<h4 id=\"232-1\">2.3.2 \u9009\u62e9\u6743\u5a01\u672c\u5730\u76ee\u5f55<\/h4>\n<p>\u4e0d\u662f\u6240\u6709\u7684\u76ee\u5f55\u90fd\u503c\u5f97\u4f60\u53bb\u201c\u6253\u5361\u201d\u3002\u4f18\u5148\u9009\u62e9\u90a3\u4e9b\u5728\u4f60\u7684\u884c\u4e1a\u548c\u5730\u533a\u5177\u6709\u6743\u5a01\u6027\u548c\u77e5\u540d\u5ea6\u7684\u76ee\u5f55\u7f51\u7ad9\u3002\u8fd9\u6837\uff0c\u4f60\u7684\u4fe1\u606f\u624d\u80fd\u88ab\u66f4\u591a\u771f\u6b63\u5173\u5fc3\u4f60\u670d\u52a1\u7684\u7528\u6237\u770b\u5230\u3002<\/p>\n<h4 id=\"233nap-1\">2.3.3 \u89c4\u8303\u5316\u547d\u540d\u3001\u5730\u5740\u3001\u7535\u8bdd (NAP)<\/h4>\n<p>\u518d\u6b21\u5f3a\u8c03NAP\u7684\u4e00\u81f4\u6027\u3002\u52a1\u5fc5\u4f7f\u7528\u6807\u51c6\u7684\u3001\u89c4\u8303\u7684\u683c\u5f0f\u3002\u6bd4\u5982\uff0c\u5730\u5740\u4e0d\u8981\u968f\u610f\u7f29\u5199\uff0c\u7535\u8bdd\u53f7\u7801\u683c\u5f0f\u4e5f\u8981\u7edf\u4e00\u3002\u641c\u7d22\u5f15\u64ce\u975e\u5e38\u770b\u91cd\u8fd9\u4e9b\u7ec6\u8282\uff0c\u5b83\u4eec\u662f\u5224\u65ad\u4f60\u4fe1\u606f\u771f\u5b9e\u6027\u7684\u91cd\u8981\u4f9d\u636e\u3002<\/p>\n<h3 id=\"24-1\">2.4 \u79fb\u52a8\u7aef\u4f18\u5316\uff1a\u4e0d\u5bb9\u5ffd\u89c6\u7684\u6218\u573a<\/h3>\n<p>\u73b0\u5728\u8c01\u51fa\u95e8\u4e0d\u5e26\u624b\u673a\uff1f\u4f60\u7684\u7f51\u7ad9\u5982\u679c\u4e0d\u80fd\u5728\u624b\u673a\u4e0a\u5b8c\u7f8e\u5448\u73b0\uff0c\u90a3\u5c31\u7b49\u4e8e\u9519\u5931\u4e86\u4e00\u5927\u534a\u673a\u4f1a\u3002<\/p>\n<h4 id=\"241-1\">2.4.1 \u54cd\u5e94\u5f0f\u8bbe\u8ba1\uff0c\u65e0\u7f1d\u4f53\u9a8c<\/h4>\n<p>\u4f60\u7684\u7f51\u7ad9\u5728\u7535\u8111\u4e0a\u770b\u662f\u4e00\u4e2a\u6837\u5b50\uff0c\u5728\u624b\u673a\u4e0a\u770b\u53c8\u662f\u53e6\u4e00\u4e2a\u6837\u5b50\u3002\u66f4\u7cdf\u7cd5\u7684\u662f\uff0c\u5982\u679c\u5728\u624b\u673a\u4e0a\u6839\u672c\u6253\u4e0d\u5f00\uff0c\u6216\u8005\u5185\u5bb9\u6324\u5728\u4e00\u8d77\uff0c\u7528\u6237\u4f53\u9a8c\u7b80\u76f4\u662f\u707e\u96be\u3002\u54cd\u5e94\u5f0f\u8bbe\u8ba1\u80fd\u8ba9\u4f60\u7684\u7f51\u7ad9\u6839\u636e\u5c4f\u5e55\u5927\u5c0f\u81ea\u52a8\u8c03\u6574\u5e03\u5c40\uff0c\u63d0\u4f9b\u4e00\u81f4\u7684\u6d4f\u89c8\u4f53\u9a8c\u3002<\/p>\n<h4 id=\"242-1\">2.4.2 \u52a0\u8f7d\u901f\u5ea6\uff0c\u51b3\u5b9a\u751f\u6b7b<\/h4>\n<p>\u5728\u79fb\u52a8\u7aef\uff0c\u7528\u6237\u53ef\u6ca1\u90a3\u4e48\u591a\u8010\u5fc3\u3002\u5982\u679c\u4f60\u7684\u7f51\u9875\u52a0\u8f7d\u901f\u5ea6\u6162\u541e\u541e\uff0c\u4ed6\u4eec\u5f88\u53ef\u80fd\u76f4\u63a5\u5c31\u5173\u6389\u4e86\uff0c\u7136\u540e\u53bb\u641c\u7d22\u522b\u4eba\u5bb6\u7684\u3002\u4f18\u5316\u56fe\u7247\u5927\u5c0f\u3001\u7cbe\u7b80\u4ee3\u7801\u3001\u9009\u62e9\u597d\u7684\u670d\u52a1\u5668\uff0c\u90fd\u80fd\u6709\u6548\u63d0\u5347\u7f51\u7ad9\u52a0\u8f7d\u901f\u5ea6\u3002<\/p>\n<h4 id=\"243-1\">2.4.3 \u672c\u5730\u5316\u5730\u56fe\u6574\u5408<\/h4>\n<p>\u5728\u4f60\u7684\u7f51\u7ad9\u4e0a\u52a0\u5165\u5730\u56fe\uff0c\u663e\u793a\u4f60\u7684\u5e97\u94fa\u4f4d\u7f6e\uff0c\u5e76\u80fd\u4e00\u952e\u5bfc\u822a\uff0c\u8fd9\u662f\u975e\u5e38\u5b9e\u7528\u7684\u529f\u80fd\u3002\u7528\u6237\u53ef\u4ee5\u76f4\u63a5\u770b\u5230\u600e\u4e48\u53bb\u4f60\u90a3\u91cc\uff0c\u5927\u5927\u964d\u4f4e\u4e86\u5230\u5e97\u7684\u95e8\u69db\u3002<\/p>\n<h2 id=\"geo-8\">\u4e09\u3001 GEO\u641c\u7d22\u4f18\u5316\u7684\u8fdb\u9636\u6280\u5de7<\/h2>\n<p>\u57fa\u7840\u6253\u597d\u4e86\uff0c\u6211\u4eec\u6765\u804a\u804a\u90a3\u4e9b\u80fd\u8ba9\u4f60\u201c\u8131\u9896\u800c\u51fa\u201d\u7684\u9ad8\u9636\u73a9\u6cd5\u3002<\/p>\n<h3 id=\"31-1\">3.1 \u672c\u5730\u5185\u5bb9\u8425\u9500<\/h3>\n<p>\u5185\u5bb9\u6c38\u8fdc\u662f\u738b\u9053\uff0c\u800c\u672c\u5730\u5316\u5185\u5bb9\uff0c\u66f4\u662fGEO\u641c\u7d22\u7684\u201c\u79d8\u5bc6\u6b66\u5668\u201d\u3002<\/p>\n<h4 id=\"311-1\">3.1.1 \u64b0\u5199\u672c\u5730\u5316\u535a\u5ba2\u548c\u65b0\u95fb<\/h4>\n<p>\u5199\u4e00\u4e9b\u4e0e\u4f60\u6240\u5728\u57ce\u5e02\u3001\u5730\u533a\u76f8\u5173\u7684\u535a\u5ba2\u6587\u7ae0\u3002\u6bd4\u5982\uff0c\u5982\u679c\u4f60\u662f\u9910\u5385\uff0c\u53ef\u4ee5\u5199\u201cXX\u533a\u9690\u85cf\u7684\u7f8e\u98df\u5730\u56fe\u201d\uff1b\u5982\u679c\u4f60\u662f\u623f\u4ea7\u4e2d\u4ecb\uff0c\u53ef\u4ee5\u5199\u201cXX\u533a\u57df\u6700\u65b0\u7684\u623f\u4ef7\u8d8b\u52bf\u5206\u6790\u201d\u3002\u8fd9\u4e9b\u5185\u5bb9\u4e0d\u4ec5\u5438\u5f15\u672c\u5730\u7528\u6237\uff0c\u4e5f\u5305\u542b\u4e86\u672c\u5730\u5173\u952e\u8bcd\u3002<\/p>\n<h4 id=\"312-1\">3.1.2 \u5236\u4f5c\u672c\u5730\u5316\u89c6\u9891\u5185\u5bb9<\/h4>\n<p>\u89c6\u9891\u6bd4\u6587\u5b57\u66f4\u6709\u611f\u67d3\u529b\u3002\u5236\u4f5c\u4e00\u4e9b\u5c55\u793a\u4f60\u5e97\u94fa\u73af\u5883\u3001\u56e2\u961f\u98ce\u91c7\u3001\u5ba2\u6237\u6848\u4f8b\u7684\u672c\u5730\u5316\u89c6\u9891\u3002\u6bd4\u5982\uff0c\u4e00\u4e2a\u672c\u5730\u88c5\u4fee\u516c\u53f8\u53ef\u4ee5\u62cd\u4e00\u4e2a\u201cXX\u5c0f\u533a\u88c5\u4fee\u6848\u4f8b\u5206\u4eab\u201d\u3002<\/p>\n<h4 id=\"313-1\">3.1.3 \u4e3e\u529e\u6216\u53c2\u4e0e\u672c\u5730\u6d3b\u52a8<\/h4>\n<p>\u79ef\u6781\u53c2\u4e0e\u6216\u8d5e\u52a9\u672c\u5730\u7684\u793e\u533a\u6d3b\u52a8\u3001\u8282\u65e5\u5e86\u5178\u3002\u8fd9\u4e9b\u6d3b\u52a8\u4e0d\u4ec5\u80fd\u63d0\u5347\u4f60\u7684\u54c1\u724c\u5728\u672c\u5730\u7684\u77e5\u540d\u5ea6\uff0c\u8fd8\u80fd\u5e26\u6765\u5f88\u591a\u672c\u5730\u5316\u7684\u793e\u4ea4\u5a92\u4f53\u66dd\u5149\u548c\u6f5c\u5728\u5ba2\u6237\u3002<\/p>\n<h3 id=\"32-1\">3.2 \u7528\u6237\u8bc4\u4ef7\u7ba1\u7406\u4e0e\u4e92\u52a8<\/h3>\n<p>\u8bc4\u4ef7\u662f\u7528\u6237\u4fe1\u4efb\u4f60\u7684\u201c\u8bd5\u91d1\u77f3\u201d\uff0c\u4e5f\u662f\u91cd\u8981\u7684SEO\u4fe1\u53f7\u3002<\/p>\n<h4 id=\"321-1\">3.2.1 \u9f13\u52b1\u7528\u6237\u7559\u4e0b\u597d\u8bc4<\/h4>\n<p>\u5728\u670d\u52a1\u7ed3\u675f\u540e\uff0c\u793c\u8c8c\u5730\u9080\u8bf7\u6ee1\u610f\u7684\u5ba2\u6237\u5728GMB\u3001\u5927\u4f17\u70b9\u8bc4\u7b49\u5e73\u53f0\u7559\u4e0b\u4ed6\u4eec\u7684\u771f\u5b9e\u8bc4\u4ef7\u3002\u53ef\u4ee5\u8bbe\u7f6e\u4e00\u4e9b\u5c0f\u6fc0\u52b1\uff0c\u6bd4\u5982\u4e0b\u6b21\u6d88\u8d39\u7684\u6298\u6263\u3002<\/p>\n<h4 id=\"322-1\">3.2.2 \u4e13\u4e1a\u56de\u5e94\u8d1f\u9762\u8bc4\u4ef7<\/h4>\n<p>\u6ca1\u6709\u4eba\u80fd\u505a\u5230\u767e\u5206\u767e\u8ba9\u6240\u6709\u4eba\u90fd\u6ee1\u610f\u3002\u5f53\u9047\u5230\u8d1f\u9762\u8bc4\u4ef7\u65f6\uff0c\u5173\u952e\u5728\u4e8e\u4f60\u7684\u56de\u5e94\u3002\u4fdd\u6301\u51b7\u9759\u3001\u4e13\u4e1a\u3001\u6709\u540c\u7406\u5fc3\uff0c\u5c1d\u8bd5\u89e3\u51b3\u95ee\u9898\u3002\u8fd9\u4f1a\u8ba9\u5176\u4ed6\u6f5c\u5728\u5ba2\u6237\u770b\u5230\u4f60\u7684\u8d1f\u8d23\u4efb\u7684\u6001\u5ea6\u3002<\/p>\n<h4 id=\"323-1\">3.2.3 \u5c06\u8bc4\u4ef7\u8f6c\u5316\u4e3a\u4fe1\u4efb<\/h4>\n<p>\u6bcf\u4e00\u4e2a\u597d\u7684\u8bc4\u4ef7\uff0c\u90fd\u662f\u4f60\u54c1\u724c\u4fe1\u4efb\u5ea6\u7684\u201c\u5c0f\u7816\u5757\u201d\u3002\u79ef\u6781\u6536\u96c6\u548c\u5c55\u793a\u8fd9\u4e9b\u8bc4\u4ef7\uff0c\u8ba9\u5b83\u4eec\u6210\u4e3a\u4f60\u5438\u5f15\u65b0\u5ba2\u6237\u7684\u6709\u529b\u6b66\u5668\u3002<\/p>\n<h3 id=\"33-1\">3.3 \u672c\u5730\u94fe\u63a5\u5efa\u8bbe<\/h3>\n<p>\u94fe\u63a5\uff08Backlinks\uff09\u4f9d\u7136\u662f\u641c\u7d22\u5f15\u64ce\u5224\u65ad\u7f51\u7ad9\u6743\u5a01\u6027\u7684\u91cd\u8981\u56e0\u7d20\uff0c\u5bf9\u4e8eGEO\u641c\u7d22\uff0c\u672c\u5730\u94fe\u63a5\u5c24\u5176\u5173\u952e\u3002<\/p>\n<h4 id=\"331-1\">3.3.1 \u4e0e\u672c\u5730\u4f01\u4e1a\u5408\u4f5c\u4e92\u94fe<\/h4>\n<p>\u627e\u5230\u4e0e\u4f60\u4e1a\u52a1\u76f8\u5173\u4f46\u4e0d\u6784\u6210\u76f4\u63a5\u7ade\u4e89\u7684\u672c\u5730\u4f01\u4e1a\uff0c\u8fdb\u884c\u53cb\u597d\u4e92\u94fe\u3002\u6bd4\u5982\uff0c\u4e00\u5bb6\u5a5a\u7eb1\u5e97\u53ef\u4ee5\u548c\u672c\u5730\u7684\u5a5a\u5e86\u516c\u53f8\u3001\u6444\u5f71\u5de5\u4f5c\u5ba4\u4e92\u94fe\u3002<\/p>\n<h4 id=\"332-1\">3.3.2 \u53c2\u4e0e\u672c\u5730\u793e\u533a\u9879\u76ee<\/h4>\n<p>\u652f\u6301\u672c\u5730\u7684\u6148\u5584\u673a\u6784\u3001\u5b66\u6821\u3001\u975e\u8425\u5229\u7ec4\u7ec7\u3002\u4ed6\u4eec\u901a\u5e38\u4f1a\u6709\u4e00\u4e2a\u7f51\u7ad9\uff0c\u5e76\u53ef\u80fd\u5728\u4ecb\u7ecd\u5408\u4f5c\u4f19\u4f34\u65f6\u94fe\u63a5\u5230\u4f60\u7684\u7f51\u7ad9\u3002<\/p>\n<h4 id=\"333-1\">3.3.3 \u83b7\u53d6\u672c\u5730\u5a92\u4f53\u62a5\u9053<\/h4>\n<p>\u5982\u679c\u4f60\u7684\u4f01\u4e1a\u6709\u4ec0\u4e48\u7279\u522b\u7684\u6545\u4e8b\u3001\u521b\u65b0\u4e3e\u63aa\uff0c\u6216\u8005\u53c2\u4e0e\u4e86\u6709\u610f\u4e49\u7684\u672c\u5730\u6d3b\u52a8\uff0c\u5c1d\u8bd5\u8054\u7cfb\u672c\u5730\u5a92\u4f53\uff0c\u4e89\u53d6\u83b7\u5f97\u62a5\u9053\u3002\u5a92\u4f53\u7684\u94fe\u63a5\uff0c\u662f\u9ad8\u6743\u5a01\u5ea6\u7684\u672c\u5730\u94fe\u63a5\u3002<\/p>\n<h2 id=\"geo-9\">\u56db\u3001 \u5e38\u89c1GEO\u641c\u7d22\u4f18\u5316\u8bef\u533a\u53ca\u89c4\u907f<\/h2>\n<p>\u5728\u8ffd\u6c42GEO\u641c\u7d22\u4f18\u5316\u7684\u9053\u8def\u4e0a\uff0c\u6709\u4e9b\u201c\u5751\u201d\u5f88\u591a\u4eba\u90fd\u8e29\u8fc7\uff0c\u6211\u4eec\u63d0\u524d\u77e5\u9053\u4e86\uff0c\u5c31\u80fd\u7ed5\u5f00\u3002<\/p>\n<h3 id=\"41-1\">4.1 \u8fc7\u5ea6\u4f9d\u8d56\u5355\u4e00\u5e73\u53f0<\/h3>\n<p>\u53ea\u76ef\u7740GMB\uff0c\u6216\u8005\u53ea\u505a\u7f51\u7ad9SEO\uff0c\u8fd9\u662f\u4e0d\u591f\u7684\u3002GEO\u641c\u7d22\u662f\u4e00\u4e2a\u591a\u5e73\u53f0\u7684\u751f\u6001\u7cfb\u7edf\uff0c\u4f60\u9700\u8981\u540c\u65f6\u5173\u6ce8GMB\u3001\u4f60\u7684\u7f51\u7ad9\u3001\u672c\u5730\u76ee\u5f55\u3001\u793e\u4ea4\u5a92\u4f53\u7b49\u591a\u4e2a\u6e20\u9053\u3002<\/p>\n<h3 id=\"42-1\">4.2 \u4fe1\u606f\u4e0d\u4e00\u81f4\u5e26\u6765\u7684\u635f\u5bb3<\/h3>\n<p>\u524d\u9762\u5df2\u7ecf\u8bf4\u4e86\u5f88\u591a\u6b21\uff0cNAP\u4fe1\u606f\u4e0d\u4e00\u81f4\uff0c\u662fGEO\u641c\u7d22\u4f18\u5316\u7684\u201c\u81f4\u547d\u4f24\u201d\u3002\u6bcf\u4e00\u6b21\u4e0d\u4e00\u81f4\uff0c\u90fd\u53ef\u80fd\u8ba9\u4f60\u7684\u6392\u540d\u4e0b\u6ed1\uff0c\u8ba9\u7528\u6237\u4ea7\u751f\u4e0d\u4fe1\u4efb\u3002<\/p>\n<h3 id=\"43-1\">4.3 \u5ffd\u89c6\u79fb\u52a8\u7aef\u7528\u6237\u4f53\u9a8c<\/h3>\n<p>\u5f88\u591a\u5546\u5bb6\u89c9\u5f97\uff0c\u201c\u6211\u7684\u5ba2\u6237\u90fd\u6bd4\u8f83\u8001\uff0c\u4e0d\u4f1a\u7528\u624b\u673a\u641c\u201d\u3002\u62dc\u6258\uff0c\u73b0\u5728\u8fde\u8001\u5976\u5976\u90fd\u5728\u7528\u667a\u80fd\u624b\u673a\u4e86\uff01\u79fb\u52a8\u7aef\u4f53\u9a8c\uff0c\u5df2\u7ecf\u4e0d\u662f\u201c\u52a0\u5206\u9879\u201d\uff0c\u800c\u662f\u201c\u5fc5\u9700\u9879\u201d\u3002<\/p>\n<h3 id=\"44-1\">4.4 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