{"id":1087,"date":"2026-01-21T21:38:47","date_gmt":"2026-01-21T13:38:47","guid":{"rendered":"http:\/\/www.wweishang.com\/?p=1087"},"modified":"2026-01-21T21:39:48","modified_gmt":"2026-01-21T13:39:48","slug":"%e6%8e%8c%e6%8f%a1geo%e4%bc%98%e5%8c%96%e7%9a%848%e4%b8%aa%e6%a0%b8%e5%bf%83%ef%bc%9a%e6%9c%ac%e5%9c%b0%e6%9b%9d%e5%85%89%e6%9a%b4%e6%b6%a8","status":"publish","type":"post","link":"https:\/\/www.wweishang.com\/index.php\/2026\/01\/21\/%e6%8e%8c%e6%8f%a1geo%e4%bc%98%e5%8c%96%e7%9a%848%e4%b8%aa%e6%a0%b8%e5%bf%83%ef%bc%9a%e6%9c%ac%e5%9c%b0%e6%9b%9d%e5%85%89%e6%9a%b4%e6%b6%a8\/","title":{"rendered":"\u638c\u63e1GEO\u4f18\u5316\u76848\u4e2a\u6838\u5fc3\uff1a\u672c\u5730\u66dd\u5149\u66b4\u6da8"},"content":{"rendered":"<hr>\n<h3 id=\"\">\u6587\u7ae0\u5927\u7eb2<\/h3>\n<h1 id=\"geo8\">\u638c\u63e1GEO\u4f18\u5316\u76848\u4e2a\u6838\u5fc3\uff1a\u672c\u5730\u66dd\u5149\u66b4\u6da8<\/h1>\n<h2 id=\"geo\">\u4e00\u3001GEO\u4f18\u5316\u662f\u4ec0\u4e48\uff1f\u4e3a\u4ec0\u4e48\u5b83\u5982\u6b64\u91cd\u8981\uff1f<\/h2>\n<h3 id=\"11geo\">1.1 GEO\u4f18\u5316\u7684\u57fa\u672c\u6982\u5ff5<\/h3>\n<h3 id=\"12\">1.2 \u672c\u5730\u5316\u641c\u7d22\u7684\u5d1b\u8d77<\/h3>\n<h3 id=\"13geo\">1.3 GEO\u4f18\u5316\u4e3a\u4f01\u4e1a\u5e26\u6765\u7684\u76f4\u63a5\u4ef7\u503c<\/h3>\n<h2 id=\"geo8-1\">\u4e8c\u3001GEO\u4f18\u5316\u76848\u5927\u6838\u5fc3\u8981\u7d20<\/h2>\n<h3 id=\"21\">2.1 \u6838\u5fc3\u4e00\uff1a\u7cbe\u786e\u7684\u5730\u7406\u4f4d\u7f6e\u4fe1\u606f<\/h3>\n<h4 id=\"211napnameaddressphone\">2.1.1 NAP\u539f\u5219\uff08Name, Address, Phone\uff09\u7684\u4e25\u683c\u9075\u5b88<\/h4>\n<h4 id=\"212\">2.1.2 \u907f\u514d\u5730\u5740\u4fe1\u606f\u4e0d\u4e00\u81f4\u7684\u9677\u9631<\/h4>\n<h3 id=\"22\">2.2 \u6838\u5fc3\u4e8c\uff1a\u672c\u5730\u5173\u952e\u8bcd\u7684\u7814\u7a76\u4e0e\u5e94\u7528<\/h3>\n<h4 id=\"221xxxx\">2.2.1 \u201c\u9644\u8fd1\u201d\u201cXX\u533a\u201d\u201cXX\u8857\u9053\u201d\u7b49\u8bcd\u6c47\u7684\u529b\u91cf<\/h4>\n<h4 id=\"222\">2.2.2 \u7528\u6237\u610f\u56fe\u5206\u6790\u5728\u672c\u5730\u5173\u952e\u8bcd\u4e2d\u7684\u5e94\u7528<\/h4>\n<h3 id=\"23googlebusinessprofilegbp\">2.3 \u6838\u5fc3\u4e09\uff1aGoogle Business Profile (GBP) \u7684\u6df1\u5ea6\u4f18\u5316<\/h3>\n<h4 id=\"231gbp\">2.3.1 GBP\u4fe1\u606f\u5b8c\u6574\u6027\u4e0e\u51c6\u786e\u6027<\/h4>\n<h4 id=\"232\">2.3.2 \u7167\u7247\u3001\u89c6\u9891\u548c\u4e1a\u52a1\u63cf\u8ff0\u7684\u5438\u5f15\u529b<\/h4>\n<h4 id=\"233gbp\">2.3.3 \u5229\u7528GBP\u53d1\u5e16\u548c\u95ee\u7b54\u529f\u80fd<\/h4>\n<h3 id=\"24\">2.4 \u6838\u5fc3\u56db\uff1a\u672c\u5730\u7528\u6237\u8bc4\u4ef7\u4e0e\u661f\u7ea7\u7ba1\u7406<\/h3>\n<h4 id=\"241\">2.4.1 \u9f13\u52b1\u7528\u6237\u7559\u4e0b\u9ad8\u8d28\u91cf\u8bc4\u4ef7<\/h4>\n<h4 id=\"242\">2.4.2 \u4e13\u4e1a\u4e14\u53ca\u65f6\u7684\u56de\u590d\u8bc4\u4ef7<\/h4>\n<h4 id=\"243\">2.4.3 \u8d1f\u9762\u8bc4\u4ef7\u7684\u5904\u7406\u7b56\u7565<\/h4>\n<h3 id=\"25\">2.5 \u6838\u5fc3\u4e94\uff1a\u672c\u5730\u5316\u5185\u5bb9\u521b\u4f5c<\/h3>\n<h4 id=\"251\">2.5.1 \u56f4\u7ed5\u672c\u5730\u4e8b\u4ef6\u3001\u65b0\u95fb\u548c\u6587\u5316\u7684\u5185\u5bb9<\/h4>\n<h4 id=\"252\">2.5.2 \u6848\u4f8b\u7814\u7a76\u548c\u672c\u5730\u5ba2\u6237\u6545\u4e8b<\/h4>\n<h3 id=\"26\">2.6 \u6838\u5fc3\u516d\uff1a\u7f51\u7ad9\u7684\u672c\u5730\u5316\u4f18\u5316<\/h3>\n<h4 id=\"261\">2.6.1 \u9875\u9762\u6807\u9898\u548c\u5143\u63cf\u8ff0\u4e2d\u7684\u672c\u5730\u5173\u952e\u8bcd<\/h4>\n<h4 id=\"262\">2.6.2 \u5d4c\u5165\u5f0f\u5730\u56fe\u548c\u672c\u5730\u8054\u7cfb\u4fe1\u606f<\/h4>\n<h4 id=\"263schema\">2.6.3Schema\u6807\u8bb0\u7684\u672c\u5730\u5316\u5e94\u7528<\/h4>\n<h3 id=\"27\">2.7 \u6838\u5fc3\u4e03\uff1a\u672c\u5730\u94fe\u63a5\u5efa\u8bbe<\/h3>\n<h4 id=\"271\">2.7.1 \u4e0e\u672c\u5730\u4f01\u4e1a\u3001\u793e\u533a\u7ec4\u7ec7\u5efa\u7acb\u5408\u4f5c<\/h4>\n<h4 id=\"272\">2.7.2 \u53c2\u4e0e\u672c\u5730\u6d3b\u52a8\u5e76\u83b7\u53d6\u94fe\u63a5<\/h4>\n<h3 id=\"28\">2.8 \u6838\u5fc3\u516b\uff1a\u79fb\u52a8\u7aef\u4f18\u5316\u4e0e\u7528\u6237\u4f53\u9a8c<\/h3>\n<h4 id=\"281\">2.8.1 \u79fb\u52a8\u4f18\u5148\u7684\u54cd\u5e94\u5f0f\u8bbe\u8ba1<\/h4>\n<h4 id=\"282\">2.8.2 \u5feb\u901f\u7684\u9875\u9762\u52a0\u8f7d\u901f\u5ea6<\/h4>\n<h2 id=\"geo-1\">\u4e09\u3001\u5b9e\u64cd\u6848\u4f8b\uff1aGEO\u4f18\u5316\u5982\u4f55\u5b9e\u73b0\u66dd\u5149\u66b4\u6da8<\/h2>\n<h3 id=\"31geo\">3.1 \u6848\u4f8b\u4e00\uff1a\u4e00\u5bb6\u672c\u5730\u9910\u9986\u7684GEO\u4f18\u5316\u4e4b\u65c5<\/h3>\n<h3 id=\"32\">3.2 \u6848\u4f8b\u4e8c\uff1a\u4e00\u4e2a\u5c0f\u578b\u670d\u52a1\u4f01\u4e1a\u7684\u8f6c\u578b\u5347\u7ea7<\/h3>\n<h2 id=\"geo-2\">\u56db\u3001\u603b\u7ed3\uff1a\u8ba9GEO\u4f18\u5316\u6210\u4e3a\u4f60\u4e1a\u52a1\u589e\u957f\u7684\u52a0\u901f\u5668<\/h2>\n<h2 id=\"faqs\">\u4e94\u3001\u5e38\u89c1\u95ee\u9898\u89e3\u7b54 (FAQs)<\/h2>\n<hr>\n<h1 id=\"geo8-2\">\u638c\u63e1GEO\u4f18\u5316\u76848\u4e2a\u6838\u5fc3\uff1a\u672c\u5730\u66dd\u5149\u66b4\u6da8<\/h1>\n<p>\u563f\uff0c\u5404\u4f4d\u8001\u677f\u3001\u521b\u4e1a\u8005\u4eec\uff01\u662f\u4e0d\u662f\u611f\u89c9\u81ea\u5df1\u7684\u751f\u610f\u867d\u7136\u4e0d\u9519\uff0c\u4f46\u5728\u7f51\u7edc\u4e0a\uff0c\u5c24\u5176\u662f\u5728\u672c\u5730\u5e02\u573a\u7684\u201c\u53ef\u89c1\u5ea6\u201d\u603b\u662f\u4e0d\u90a3\u4e48\u5c3d\u5982\u4eba\u610f\uff1f\u6bcf\u5929\u8f9b\u8f9b\u82e6\u82e6\u505a\u63a8\u5e7f\uff0c\u5374\u53d1\u73b0\u90a3\u4e9b\u6155\u540d\u800c\u6765\u7684\u5ba2\u6237\uff0c\u597d\u50cf\u603b\u662f\u4e0e\u4f60\u64e6\u80a9\u800c\u8fc7\uff1f\u522b\u62c5\u5fc3\uff0c\u4f60\u4e0d\u662f\u4e00\u4e2a\u4eba\u5728\u6218\u6597\uff01\u4eca\u5929\uff0c\u6211\u4eec\u5c31\u6765\u804a\u804a\u4e00\u4e2a\u80fd\u8ba9\u4f60\u7684\u672c\u5730\u66dd\u5149\u91cf\u201c\u8e6d\u8e6d\u8e6d\u201d\u5f80\u4e0a\u6da8\u7684\u79d8\u5bc6\u6b66\u5668\u2014\u2014GEO\u4f18\u5316\uff01<\/p>\n<h2 id=\"geo-3\">\u4e00\u3001GEO\u4f18\u5316\u662f\u4ec0\u4e48\uff1f\u4e3a\u4ec0\u4e48\u5b83\u5982\u6b64\u91cd\u8981\uff1f<\/h2>\n<h3 id=\"11geo-1\">1.1 GEO\u4f18\u5316\u7684\u57fa\u672c\u6982\u5ff5<\/h3>\n<p>\u7b80\u5355\u6765\u8bf4\uff0cGEO\u4f18\u5316\uff08Geographic Optimization\uff0c\u5730\u7406\u4f4d\u7f6e\u4f18\u5316\uff09\u5c31\u662f\u4e00\u5957\u4e13\u95e8\u9488\u5bf9\u641c\u7d22\u5f15\u64ce\u672c\u5730\u5316\u641c\u7d22\u7ed3\u679c\u8fdb\u884c\u7684\u4f18\u5316\u7b56\u7565\u3002\u60f3\u8c61\u4e00\u4e0b\uff0c\u5f53\u6709\u4eba\u5728\u624b\u673a\u4e0a\u641c\u7d22\u201c\u9644\u8fd1\u7684\u5496\u5561\u9986\u201d\u6216\u8005\u201cXX\u533a\u7684\u6c34\u679c\u5e97\u201d\uff0c\u641c\u7d22\u5f15\u64ce\u4f1a\u600e\u4e48\u77e5\u9053\u54ea\u5bb6\u5e97\u6700\u7b26\u5408\u4ed6\u7684\u9700\u6c42\u5462\uff1f\u8fd9\u5c31\u662fGEO\u4f18\u5316\u53d1\u6325\u4f5c\u7528\u7684\u5730\u65b9\uff01\u5b83\u901a\u8fc7\u4e00\u7cfb\u5217\u6280\u672f\u548c\u7b56\u7565\uff0c\u8ba9\u641c\u7d22\u5f15\u64ce\u660e\u767d\u4f60\u7684\u4e1a\u52a1\u5728\u54ea\u91cc\uff0c\u4ee5\u53ca\u4f60\u63d0\u4f9b\u7684\u670d\u52a1\u4e0e\u7279\u5b9a\u5730\u7406\u533a\u57df\u7684\u5173\u8054\u6027\uff0c\u4ece\u800c\u5728\u672c\u5730\u641c\u7d22\u7ed3\u679c\u4e2d\u4f18\u5148\u5c55\u793a\u4f60\u3002<\/p>\n<h3 id=\"12-1\">1.2 \u672c\u5730\u5316\u641c\u7d22\u7684\u5d1b\u8d77<\/h3>\n<p>\u73b0\u5728\uff0c\u5927\u5bb6\u8d8a\u6765\u8d8a\u4f9d\u8d56\u624b\u673a\u6765\u89e3\u51b3\u751f\u6d3b\u4e2d\u7684\u5404\u79cd\u95ee\u9898\uff0c\u5c24\u5176\u662f\u90a3\u4e9b\u201c\u5373\u65f6\u6027\u201d\u548c\u201c\u5730\u7406\u6027\u201d\u5f3a\u7684\u9700\u6c42\u3002\u6211\u4eec\u4e0d\u518d\u662f\u5750\u5728\u7535\u8111\u524d\uff0c\u6162\u6162\u5730\u8f93\u5165\u957f\u957f\u7684\u641c\u7d22\u8bcd\uff0c\u800c\u662f\u4e60\u60ef\u6027\u5730\u62ff\u8d77\u624b\u673a\uff0c\u8bf4\u4e00\u53e5\u201c\u563f Siri\uff0c\u9644\u8fd1\u6700\u597d\u7684\u62ab\u8428\u5e97\u5728\u54ea\u513f\uff1f\u201d\u6216\u8005\u76f4\u63a5\u5728\u5730\u56feApp\u91cc\u641c\u7d22\u3002\u8fd9\u79cd\u884c\u4e3a\u6a21\u5f0f\u7684\u8f6c\u53d8\uff0c\u8ba9\u672c\u5730\u5316\u641c\u7d22\u7684\u9700\u6c42\u5448\u73b0\u7206\u53d1\u5f0f\u589e\u957f\u3002\u8c01\u80fd\u6293\u4f4f\u8fd9\u80a1\u6d6a\u6f6e\uff0c\u8c01\u5c31\u80fd\u8d62\u5f97\u66f4\u591a\u6f5c\u5728\u5ba2\u6237\u3002<\/p>\n<h3 id=\"13geo-1\">1.3 GEO\u4f18\u5316\u4e3a\u4f01\u4e1a\u5e26\u6765\u7684\u76f4\u63a5\u4ef7\u503c<\/h3>\n<p>GEO\u4f18\u5316\u5230\u5e95\u80fd\u7ed9\u4f60\u7684\u4e1a\u52a1\u5e26\u6765\u4ec0\u4e48\u597d\u5904\u5462\uff1f<\/p>\n<ul>\n<li><strong>\u7cbe\u51c6\u89e6\u8fbe\u76ee\u6807\u5ba2\u6237\uff1a<\/strong> \u641c\u7d22\u4f60\u4e1a\u52a1\u7684\u4eba\uff0c\u901a\u5e38\u5c31\u662f\u5f53\u4e0b\u6700\u6709\u9700\u6c42\u7684\u4eba\u3002GEO\u4f18\u5316\u80fd\u5e2e\u4f60\u7cbe\u51c6\u5730\u627e\u5230\u4ed6\u4eec\uff0c\u5927\u5927\u63d0\u9ad8\u8f6c\u5316\u7387\u3002<\/li>\n<li><strong>\u63d0\u5347\u54c1\u724c\u53ef\u89c1\u5ea6\uff1a<\/strong> \u5728\u672c\u5730\u641c\u7d22\u7ed3\u679c\u4e2d\u6392\u540d\u9760\u524d\uff0c\u610f\u5473\u7740\u66f4\u591a\u4eba\u4f1a\u770b\u5230\u4f60\u7684\u54c1\u724c\u3001\u4ea7\u54c1\u6216\u670d\u52a1\u3002<\/li>\n<li><strong>\u964d\u4f4e\u8425\u9500\u6210\u672c\uff1a<\/strong> \u76f8\u8f83\u4e8e\u4f20\u7edf\u7684\u5e7f\u544a\u6295\u653e\uff0c\u6709\u6548\u7684GEO\u4f18\u5316\u80fd\u591f\u4ee5\u66f4\u4f4e\u7684\u6210\u672c\u5e26\u6765\u66f4\u6301\u7eed\u7684\u5ba2\u6237\u6d41\u91cf\u3002<\/li>\n<li><strong>\u5efa\u7acb\u672c\u5730\u58f0\u8a89\uff1a<\/strong> \u901a\u8fc7\u826f\u597d\u7684\u672c\u5730\u5316\u5c55\u793a\u548c\u7528\u6237\u8bc4\u4ef7\uff0c\u53ef\u4ee5\u9010\u6b65\u5efa\u7acb\u8d77\u4f60\u5728\u672c\u5730\u5e02\u573a\u7684\u53e3\u7891\u548c\u4fe1\u4efb\u5ea6\u3002<\/li>\n<\/ul>\n<h3 id=\"geo8-3\">\u4e8c\u3001GEO\u4f18\u5316\u76848\u5927\u6838\u5fc3\u8981\u7d20<\/h3>\n<p>\u597d\u4e86\uff0c\u4e86\u89e3\u4e86GEO\u4f18\u5316\u7684\u91cd\u8981\u6027\uff0c\u6211\u4eec\u5c31\u8981\u8fdb\u5165\u5b9e\u64cd\u73af\u8282\u4e86\uff01\u638c\u63e1\u597d\u8fd98\u4e2a\u6838\u5fc3\u8981\u7d20\uff0c\u4f60\u7684\u672c\u5730\u66dd\u5149\u91cf\u5c31\u80fd\u8fc8\u4e0a\u4e00\u4e2a\u5168\u65b0\u7684\u53f0\u9636\uff01<\/p>\n<h4 id=\"21-1\">2.1 \u6838\u5fc3\u4e00\uff1a\u7cbe\u786e\u7684\u5730\u7406\u4f4d\u7f6e\u4fe1\u606f<\/h4>\n<p>\u8fd9\u542c\u8d77\u6765\u53ef\u80fd\u5f88\u7b80\u5355\uff0c\u4f46\u5374\u662fGEO\u4f18\u5316\u7684\u57fa\u77f3\uff01\u4fe1\u606f\u4e0d\u51c6\u786e\uff0c\u4e00\u5207\u90fd\u662f\u7a7a\u8c08\u3002<\/p>\n<h5 id=\"211napnameaddressphone-1\">2.1.1 NAP\u539f\u5219\uff08Name, Address, Phone\uff09\u7684\u4e25\u683c\u9075\u5b88<\/h5>\n<p>NAP\uff0c\u5c31\u662f\u4f60\u7684\u5e97\u540d\uff08Name\uff09\u3001\u5730\u5740\uff08Address\uff09\u3001\u7535\u8bdd\u53f7\u7801\uff08Phone\uff09\u3002\u5728\u6240\u6709\u7ebf\u4e0a\u5e73\u53f0\uff0c\u6bd4\u5982\u4f60\u7684\u5b98\u7f51\u3001\u793e\u4ea4\u5a92\u4f53\u3001\u884c\u4e1a\u76ee\u5f55\u3001\u672c\u5730\u9ec4\u9875\u7b49\u7b49\uff0c\u4f60\u5fc5\u987b\u786e\u4fdd\u8fd9\u4e09\u9879\u4fe1\u606f\u662f\u5b8c\u5168\u4e00\u81f4\u7684\uff01\u54ea\u6015\u662f\u5f00\u5934\u4e00\u4e2a\u5b57\u6bcd\u3001\u4e00\u4e2a\u6570\u5b57\u3001\u4e00\u4e2a\u9017\u53f7\u7684\u5dee\u522b\uff0c\u90fd\u53ef\u80fd\u8ba9\u641c\u7d22\u5f15\u64ce\u611f\u5230\u56f0\u60d1\uff0c\u751a\u81f3\u89c9\u5f97\u8fd9\u662f\u4e0d\u540c\u7684\u5546\u5bb6\u3002<\/p>\n<h5 id=\"212-1\">2.1.2 \u907f\u514d\u5730\u5740\u4fe1\u606f\u4e0d\u4e00\u81f4\u7684\u9677\u9631<\/h5>\n<p>\u4e3e\u4e2a\u4f8b\u5b50\uff0c\u4f60\u7684\u5b9e\u9645\u5730\u5740\u662f\u201cXX\u5e02XX\u533aXX\u8857\u9053123\u53f7\u201d\uff0c\u4f46\u5728\u67d0\u4e2a\u5e73\u53f0\u4f60\u586b\u5199\u7684\u662f\u201cXX\u533aXX\u8def123\u53f7\u201d\uff0c\u53e6\u4e00\u4e2a\u5e73\u53f0\u662f\u201cXX\u5e02XX\u8857123\u53f7\u201d\u3002\u641c\u7d22\u5f15\u64ce\u770b\u5230\u8fd9\u4e9b\u5dee\u5f02\uff0c\u4f1a\u89c9\u5f97\u201c\u8fd9\u662f\u4e09\u5bb6\u4e0d\u540c\u7684\u5e97\u5417\uff1f\u201d\u3002\u6240\u4ee5\uff0c\u8bf7\u52a1\u5fc5\u82b1\u65f6\u95f4\uff0c\u5bf9\u6240\u6709\u7ebf\u4e0a\u5e73\u53f0\u4e0a\u7684NAP\u4fe1\u606f\u8fdb\u884c\u4e00\u6b21\u5f7b\u5e95\u7684\u201c\u5927\u626b\u9664\u201d\uff0c\u786e\u4fdd\u7edf\u4e00\u548c\u51c6\u786e\u3002\u4f60\u53ef\u4ee5\u628a\u5730\u5740\u4fe1\u606f\u60f3\u8c61\u6210\u4e00\u4e2a\u4eba\u7684\u8eab\u4efd\u8bc1\u53f7\u7801\uff0c\u4e00\u65e6\u4e0d\u4e00\u81f4\uff0c\u5c31\u5f88\u96be\u88ab\u6b63\u786e\u8bc6\u522b\u548c\u5339\u914d\u3002<\/p>\n<h4 id=\"22-1\">2.2 \u6838\u5fc3\u4e8c\uff1a\u672c\u5730\u5173\u952e\u8bcd\u7684\u7814\u7a76\u4e0e\u5e94\u7528<\/h4>\n<p>\u4f60\u9700\u8981\u50cf\u4fa6\u63a2\u4e00\u6837\uff0c\u53bb\u4e86\u89e3\u4f60\u7684\u6f5c\u5728\u5ba2\u6237\u5728\u641c\u7d22\u4f60\u7684\u65f6\u5019\uff0c\u4f1a\u7528\u54ea\u4e9b\u8bcd\u3002<\/p>\n<h5 id=\"221xxxx-1\">2.2.1 \u201c\u9644\u8fd1\u201d\u201cXX\u533a\u201d\u201cXX\u8857\u9053\u201d\u7b49\u8bcd\u6c47\u7684\u529b\u91cf<\/h5>\n<p>\u4eba\u4eec\u5728\u641c\u7d22\u672c\u5730\u670d\u52a1\u65f6\uff0c\u5f88\u81ea\u7136\u5730\u4f1a\u52a0\u4e0a\u5730\u7406\u4f4d\u7f6e\u76f8\u5173\u7684\u8bcd\u6c47\u3002\u6bd4\u5982\u201c\u4e0a\u6d77\u5f90\u6c47\u533a\u5496\u5561\u5e97\u201d\u3001\u201c\u5317\u4eac\u671d\u9633\u95e8\u9644\u8fd1\u706b\u9505\u201d\u3001\u201c\u6df1\u5733\u5357\u5c71SEO\u4f18\u5316\u201d\u3002\u8fd9\u4e9b\u8bcd\u6c47\u5c31\u662f\u4f60\u672c\u5730\u5316\u5173\u952e\u8bcd\u7684\u5b9d\u85cf\uff01\u4f60\u9700\u8981\u8bc6\u522b\u51fa\u4e0e\u4f60\u7684\u4e1a\u52a1\u76f8\u5173\u7684\u3001\u7528\u6237\u6700\u5e38\u4f7f\u7528\u7684\u8fd9\u4e9b\u672c\u5730\u5316\u8bcd\u6c47\u3002<\/p>\n<h5 id=\"222-1\">2.2.2 \u7528\u6237\u610f\u56fe\u5206\u6790\u5728\u672c\u5730\u5173\u952e\u8bcd\u4e2d\u7684\u5e94\u7528<\/h5>\n<p>\u4e0d\u4ec5\u4ec5\u662f\u5730\u7406\u4f4d\u7f6e\uff0c\u8fd8\u8981\u7406\u89e3\u7528\u6237\u641c\u7d22\u80cc\u540e\u7684\u610f\u56fe\u3002\u6bd4\u5982\uff0c\u641c\u7d22\u201cXX\u533a\u5f8b\u5e08\u201d\uff0c\u662f\u60f3\u627e\u4e00\u4f4d\u64c5\u957f\u67d0\u4e2a\u9886\u57df\u7684\u5f8b\u5e08\uff1f\u8fd8\u662f\u60f3\u627e\u6027\u4ef7\u6bd4\u9ad8\u7684\u5f8b\u5e08\uff1f\u4f60\u9700\u8981\u7ed3\u5408\u4f60\u7684\u4e1a\u52a1\u7279\u70b9\uff0c\u53bb\u6316\u6398\u90a3\u4e9b\u80fd\u7cbe\u51c6\u5339\u914d\u7528\u6237\u9700\u6c42\u548c\u5730\u7406\u4f4d\u7f6e\u7684\u5173\u952e\u8bcd\u3002\u522b\u5fd8\u4e86\uff0c\u7528\u6237\u8f93\u5165\u5173\u952e\u8bcd\uff0c\u662f\u5728\u544a\u8bc9\u4f60\u201c\u6211\u60f3\u8981\u4ec0\u4e48\u201d\uff0c\u4f60\u7684GEO\u4f18\u5316\u5c31\u662f\u8981\u80fd\u201c\u542c\u5230\u201d\u5e76\u201c\u56de\u5e94\u201d\u8fd9\u4efd\u9700\u6c42\u3002<\/p>\n<h4 id=\"23googlebusinessprofilegbp-1\">2.3 \u6838\u5fc3\u4e09\uff1aGoogle Business Profile (GBP) \u7684\u6df1\u5ea6\u4f18\u5316<\/h4>\n<p>\u5982\u679c\u4f60\u8eab\u5904Google\u5360\u636e\u4e3b\u5bfc\u5730\u4f4d\u7684\u5e02\u573a\uff0c\u90a3\u4e48Google Business Profile\uff08\u539fGoogle My Business\uff09\u5c31\u662f\u4f60\u7684\u5175\u5bb6\u5fc5\u4e89\u4e4b\u5730\uff01<\/p>\n<h5 id=\"231gbp-1\">2.3.1 GBP\u4fe1\u606f\u5b8c\u6574\u6027\u4e0e\u51c6\u786e\u6027<\/h5>\n<p>\u548cNAP\u539f\u5219\u4e00\u6837\uff0c\u4f60\u7684GBP\u4fe1\u606f\u5fc5\u987b\u586b\u5199\u5f97\u5b8c\u6574\u3001\u51c6\u786e\u3001\u8be6\u5c3d\u3002\u5305\u62ec\u8425\u4e1a\u65f6\u95f4\u3001\u670d\u52a1\u533a\u57df\u3001\u7f51\u7ad9\u94fe\u63a5\u3001\u8054\u7cfb\u65b9\u5f0f\u3001\u63d0\u4f9b\u7684\u670d\u52a1\u9879\u76ee\u7b49\u7b49\u3002\u4e00\u4e2a\u4fe1\u606f\u5b8c\u6574\u7684GBP\uff0c\u4f1a\u8ba9Google\u89c9\u5f97\u4f60\u662f\u4e00\u4e2a\u503c\u5f97\u4fe1\u8d56\u4e14\u4e13\u4e1a\u7684\u5546\u5bb6\u3002<\/p>\n<h5 id=\"232-1\">2.3.2 \u7167\u7247\u3001\u89c6\u9891\u548c\u4e1a\u52a1\u63cf\u8ff0\u7684\u5438\u5f15\u529b<\/h5>\n<p>\u522b\u53ea\u4e0a\u4f20\u4e00\u5f20\u6a21\u7cca\u7684\u5e97\u9762\u7167\uff01\u9ad8\u8d28\u91cf\u3001\u6e05\u6670\u3001\u80fd\u5c55\u793a\u4f60\u4ea7\u54c1\u6216\u670d\u52a1\u7279\u8272\u3001\u751a\u81f3\u662f\u4f60\u56e2\u961f\u98ce\u8c8c\u7684\u7167\u7247\u548c\u89c6\u9891\uff0c\u80fd\u6781\u5927\u5730\u5438\u5f15\u7528\u6237\u3002\u4f60\u7684\u4e1a\u52a1\u63cf\u8ff0\uff0c\u4e5f\u8981\u5199\u5f97\u751f\u52a8\u6709\u8da3\uff0c\u7a81\u51fa\u4f60\u7684\u6838\u5fc3\u4f18\u52bf\u548c\u80fd\u4e3a\u5ba2\u6237\u89e3\u51b3\u7684\u95ee\u9898\u3002\u8bd5\u60f3\u4e00\u4e0b\uff0c\u4f60\u662f\u613f\u610f\u8d70\u8fdb\u4e00\u5bb6\u4fe1\u606f\u9648\u65e7\u3001\u7167\u7247\u6a21\u7cca\u7684\u5e97\uff0c\u8fd8\u662f\u613f\u610f\u8d70\u8fdb\u4e00\u5bb6\u770b\u8d77\u6765\u751f\u673a\u52c3\u52c3\u3001\u5145\u6ee1\u7ec6\u8282\u7684\u5e97\uff1f<\/p>\n<h5 id=\"233gbp-1\">2.3.3 \u5229\u7528GBP\u53d1\u5e16\u548c\u95ee\u7b54\u529f\u80fd<\/h5>\n<p>GBP\u63d0\u4f9b\u201c\u53d1\u5e16\u201d\uff08Posts\uff09\u529f\u80fd\uff0c\u4f60\u53ef\u4ee5\u53d1\u5e03\u6700\u65b0\u7684\u4f18\u60e0\u6d3b\u52a8\u3001\u4ea7\u54c1\u66f4\u65b0\u3001\u65b0\u95fb\u52a8\u6001\uff0c\u8fd9\u4e0d\u4ec5\u80fd\u5438\u5f15\u7528\u6237\uff0c\u4e5f\u80fd\u8ba9Google\u77e5\u9053\u4f60\u7684\u4e1a\u52a1\u662f\u6d3b\u8dc3\u7684\u3002\u201c\u95ee\u7b54\u201d\uff08Q<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u6587\u7ae0\u5927\u7eb2 \u638c\u63e1GEO\u4f18\u5316\u76848\u4e2a\u6838\u5fc3\uff1a\u672c\u5730\u66dd\u5149\u66b4\u6da8 \u4e00\u3001GEO\u4f18\u5316\u662f\u4ec0\u4e48\uff1f\u4e3a\u4ec0\u4e48\u5b83\u5982\u6b64\u91cd\u8981\uff1f 1.1 GEO\u4f18\u5316 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1087","post","type-post","status-publish","format-standard","hentry","category-ai"],"_links":{"self":[{"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/posts\/1087","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/comments?post=1087"}],"version-history":[{"count":1,"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/posts\/1087\/revisions"}],"predecessor-version":[{"id":1090,"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/posts\/1087\/revisions\/1090"}],"wp:attachment":[{"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/media?parent=1087"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/categories?post=1087"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wweishang.com\/index.php\/wp-json\/wp\/v2\/tags?post=1087"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}